Significance of CRM in Aligning the Sales & Marketing Team

It’s a well-known fact that the performance of the sales team depends on the marketing team as marketing executives share the sales qualified leads to sales executives. In order to grow the brand name and revenue businesses must ensure perfect alignment between their sales and marketing teams. To achieve this objective CRM – Customer Relationship … Read more

Quick Ways to Let Your Customers Know You Love Them

“Customers gravitate towards pleasant experiences” A good relationship with your customer helps ease the negotiation process, ensures future revenues by making your clients receptive to upselling and open doors to various other prospects. It has the potential to powerfully spur your business growth from micro to the macro level. To harness such benefits, it is … Read more

Psychology of a Buyer: How to Convert Prospects into Customers with Break through Strategies

About half a decade ago, one of my sales representatives came to me and started yelling about a prospect. He was unhappy that his prospect went with our competitor even though he was offered the best deal. I could identify that my representative was totally unaware about the expectations, likes -dislikes and concerns of the … Read more

Prepare Your Sales Team for 2016 in 3 Simple Steps

As we step into a new year, it becomes crucial for business leaders to progressively access their team’s strengths and weaknesses to weigh their preparedness for the year ahead. Today, many business leaders empower their sales force with the best-in-class support system, work environment and technology such as Sales CRM and more. However, they often … Read more

Sales is not just about Selling: It’s lot more than that

In case you have ever been on the receiving end of a sales pitch, you would understand that it can often be boring. Many sales professionals like to talk and they frequently do it without any modulation. This leads to an automated, robotic tone which most of the time sounds unexciting to a prospect. Today, … Read more

Sales Lessons You Want to Steal From “The Wolf of Wall Street”

Walking out of the theatre after watching The Wolf of the Wall Street, I knew that this was not just a brilliant movie filled with high- voltage performances but a profound visual depiction of some best-in-class sales techniques, to take inspiration from. It convincingly urged me to deep- dive into each scene that introduced sales techniques. … Read more

From Work Force to Your Dream Team

Companies go through numerous strategies and plans before they start building their ideal sales team – from careful hiring to providing rigorous training workshops- a great deal of investment is made into nurturing their sales teams. It’s the dream of every entrepreneur, CEO, head of business or who so ever anchors the revenue generation, to … Read more

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