From Work Force to Your Dream Team

Companies go through numerous strategies and plans before they start building their ideal sales team – from careful hiring to providing rigorous training workshops- a great deal of investment is made into nurturing their sales teams. It’s the dream of every entrepreneur, CEO, head of business or who so ever anchors the revenue generation, to … Read more

A Marketer’s Guide to Equip the Sales Team

Marketers have two primary audiences: the end user and their own sales team. To achieve success, both sales and marketing teams have to understand the persona of their buyer. To pitch a sale, the sales and marketing teams have to align to create a solid process for the marketing-sales hand off. Track your Customer’s Journey: … Read more

Marketing Automation: Strongly Impacting Sales

Marketing Automation is an integral part of business. It has the potential to draw positive growth and success of your trade. Today, it is not just a lead generation tool, in fact it has powerfully emerged as a revenue- generating mechanism. Companies who embrace marketing automation are more structured and consistent to efficiently seize and … Read more

Failing At Email Campaigns? You Probably Need To Have A Killing Subject Line

Email is probably the first attempt to lure a customer in to your plan. However, what if your E mail is just ticked and spammed? This certainly is your worst expectation. Your only objective while devising an E mail Campaign is to send the message out to the right person. The customer at least should … Read more

Customer Satisfaction Take It from an Ice Cream Seller

There are quite a few ways to win customers as you go along your sales journey but nothing beats being able to offer a great customer experience and eventually harness customer satisfaction. To keep things simple, an ice cream seller is your man to learn the tricks from! His gestures do it all for you … Read more

Marketing Challenges: Something that you Need to be Prepared for

Marketing strategies are complex and often tend to vary widely across industries, sectors and firms. However, it is crucial to build such strategies to easily overcome marketing challenges in the business arena. Marketing plays a pivotal role in an organisation. It helps you to identify market environs and accordingly build a business plan. Today, you … Read more

5 Tips to Hire the Right Sales Team

You may be a master of all trades, however, to speedily flourish in business, you will certainly need additional people to help you heighten your company’s sales. Today, it is crucial to hire the right workforce who can contribute to enhance the sales and marketing management trajectory of your company. An efficient workforce who has … Read more

The Art to Exceed Customer Satisfaction

Today is the era of an empowered customer who has choices and comes with expectations. Heightened customer expectations and the need to be ahead of market competition has led many organisations to build progressive strategies to exceed customer satisfaction. Today, customer satisfaction has emerged as an integral part of a business model. It is the … Read more

Implementing Business Intelligence Service in a Sales Call

Since time immemorial, sales have played a major role to shape structure, trajectory, growth and future of an organization. It has the ability to sabotage business and the potential to elevate success of a company, lifting it from a micro to macro level. At present, it has progressively emerged as an essential part of a … Read more

Be a Sales RockStar!

Sales is imperative for driving business growth. This profession’s significance has intensified in today’ centennial age where ‘buyers 2.0’ have become more aware and intuitive of their role in the sales conversation. Sales is no more transactional; it is about striking meaningful conversations that is valuable and impactful. The new buyer is agile – someone … Read more

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