5 Mistakes You Should Avoid for An Impressive Marketing Strategy

“Misconceptions are a Continuous Threat to Marketing” It is important for each business to identify marketing misconceptions early in trade. Once discovered, your next step should be to completely break down the myths and false assumptions to allow your marketing professionals to present new campaigns that are more engaging and effective. If you delay dealing … Read more

When Content Strikes a Chord with Sales

When Content Strikes a Chord With Sales

Nearly 40 per cent of companies use blogs and newsletters for marketing and sales purposes and over 46 per cent of people read such content on a daily basis. (Source) We are living in a day and age where the consumer no longer consults a sales executive to make a decision, instead he turns to … Read more

From Getting Hooked to Becoming a Loyal Customer; The Other Side of the Story

The Other Side of the Story

Just like every other individual, I get multiple sales calls on my phone. They present the finest sales- pitch in town, offer the best-in-class products & services and promise effective solutions. They try to sell me almost everything ranging from a pencil to a company without realising my exact need or requirement. Mostly, I am not … Read more

78 % Users Expect Personalization; It’s Time to Revamp your Marketing Strategy!

Marketing is constantly upgrading to meet people’s expectations and wow them with innovative ideas. It is growing to be more sophisticated with every passing day and only to match with today’s customer needs. The consumer understands the market which is flushed with customized service options, giving them a chance to pick wisely after close examination … Read more

5 Tips to Hire the Right Sales Team

You may be a master of all trades, however, to speedily flourish in business, you will certainly need additional people to help you heighten your company’s sales. Today, it is crucial to hire the right workforce who can contribute to enhance the sales and marketing management trajectory of your company. An efficient workforce who has … Read more